Marketing Data Project Manager - freelance

We are looking for a freelance consultant to join the digital forces of our client, a financial institution in Brussels for a 6 month project.

The “Digital Intelligence” team provides regular reports and analysis on online behaviour of clients and prospects. The final objective is to have a
complete end-to-end view of the customer journey, from information to sales.

We need support to build up this reporting, in order to better understand all interactions with customers when one of the contact points is the online
channel. The team Digital Intelligence needs a Marketing Data Warehouse specialist who acts as a project manager.

Moreover, the Digital Intelligence team needs support to internally "sell" digital analytics to other departments, i.e.: sales, communication, digital channels, ... .

- You will be responsible for the building of new reports, with an end-to-end omni channel view: understand the different possible
interactions among all channels
- You will set up new processes to optimize the internal workflow of the team and that of other teams (wherein you promote digital analytics)
- You will also update and monitor existing reports to provide support to the team Digital Intelligence
- You will analyse online flows for sales and services
- Proactive analysis of new opportunities (based on data)

• Certifications: examples like Prince2, ITSQB, ITIL, ADKAR
• Project management skills
• You provide high quality & reliable input.
• You are able to analyse data and make adequate recommendation
• You understand client’s online behaviour
• You have an End to End view of the online funnel
• You're English is good, you're a fluent communicator

Freelance consultant | Start date: asap | Duration: 6 months

So, what are you waiting for? Convert your talent!